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If you missed Amazon’s first Prime Day sale earlier this year, there’s no need to worry. Here’s your second chance to shop all the best deals on Amazon during their Prime Big Deal Days on October 10 and 11. You can expect to find incredible discounts during this two-day sale that shoppers have been eagerly waiting for (including me) on all things tech, beauty, fashion, home, and more.
As an E! Shopping Editor, my job is to scour the internet for discounted everyday essentials or on sale “treat yourself” indulgences year-round. And believe me when I tell you that this is the time to buy all the big-ticket items you’ve had waiting in your cart for months now. With higher-priced products, I’ve always needed that extra push to go ahead and press that BUY NOW button, mostly in fear that it’ll go on sale for a lot less a week later. But you can bet after weeks and weeks of combing through Amazon for the best deals, I can tell you that this is the time many of these luxury items drop to their lowest prices.
Below, I’ve rounded up all my top picks I’ve either purchased in past Prime Days that were 100% worth it or eyeing up to immediately add to my cart on the big day. From beauty favorites to tech must-haves, scroll on down for my guide to this year’s Prime Big Deal Days shopping.